Joining a conference can be a bit of a challenge, especially if you are tasked with making a presentation. The beauty about conferences is that they draw people from the same or similar industries together,…

Colours definitely have great power. They influence our feelings and also our actions. In marketing, the use of colours plays a very important role. That’s why today, we will talk about the significance of the…

The more content producers dominate the SEO techniques, the more sites require to refine their algorithms to find the best page that corresponds to each keyword. So much so, that the basic techniques of SEO…

Not all marketing strategies work. At some point, some of them could fail. This does not mean though everything has come to an end. You still have to push through since marketing helps your business…

You don’t have to be a marketing maven to start getting great results with your advertising efforts. All you need is a great plan and the ability to execute it with precision, patience, and persistence….

Not all companies are given the chance to advertise overseas. If you are expanding your market to include those in other countries, you also have to adjust your marketing strategies. Make sure that you find…

Coming up with a label for your product takes time and effort and a lot of creative and practical thinking. You do, after all, have to compete with a plethora of other labels on the…

On the anniversary of September 11th, Senator Mike Crapo sent out a social media blast commemorating the day. Mike Crapo wasn’t the only politician who took the time to remember the people we’d lost and…

When a brand is just starting out it, finding new clients and customers can seem like an uphill battle, especially in competitive industries. After all, most of your competitors are much more established and well-known…