4 Ways New Brands Can Leave Lasting Impressions

When a brand is just starting out it, finding new clients and customers can seem like an uphill battle, especially in competitive industries. After all, most of your competitors are much more established and well-known…


Should You Publicly Defend Your Reputation?

It is possible that you find yourself embroiled in something that gets into the public eye. For instance, you may have worked with someone who turned out to be involved in some sort of crime….


Branding Drives Customers

No matter if you are a small company with only one employee, or a large international corporation with thousands of workers around the globe, branding is critical. It is how people identify with you. It…